Please distribute to all relevant staff

June 4, 2009

Kia Ora !*FIRSTNAME*!,

As the long summer months creep behind us for another year, Rotorua has been engulfed by the beautiful autumn colors’ that signal the onset of winter. The temperature has begun to drop, snow dustings have appeared on the surrounding hills, the summer crowds dispersed and tourists head for the geothermal spa waters to warm their weary limbs and Rotorua’s clear crisp winter days provide the perfect backdrop for exploring our unique region.

TRENZ is fast approaching, this year in Auckland after a 2 year stint in Rotorua and I am sure we will touch base with many of you there next week. For those we won’t be seeing there are a number of exciting things happening on the Rotorua scene.

New travel trade website

After months of development our new travel trade website came online in early May. This provides all those selling or marketing Rotorua the resources required to sell the region confidently. Please visit it at

Whatever your role there are resources here to make the job easier. The site contains trade ready product listings, itinerary planning and mapping tools and itinerary suggestions for a number of client types. Access to many useful resources such as our image library, training presentations and up to the minute product and regional updates are all available. Feel free to sign up to our RSS feed which provides Rotorua product updates as they happen – hot off the press! If you have any trouble signing up to this please email me at .

Did you know?

The Rotorua Lakes region is a major summer attraction in the area.  In total there are 13 lakes and New Zealanders flock here in the summer  attracted by there beauty, safe sandy beaches, walking trails and boating and fishing. Why not send your clients out to see what it’s all about and book them into one of the many lakeside lodges or resorts. See
for more details.

Wishing you all the best for the rest of 2009,

Kind regards
James Fitzgerald
International Marketing
+64 7 349 7287

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Destination Rotorua Marketing
Private Bag 3007
Rotorua, 3010
New Zealand
Phone +64 7 349 7280
Fax +64 7 349 4133